8/5/2025 – Will has quietly introduced another layer to his artistry with the launch of My Best Interest Apparel, a clothing brand rooted in intentionality, elevated essentials, and personal expression.

The connection is far from incidental. Just like his music, MBI is built around emotion, integrity, and creative identity, inviting people not just to wear something stylish, but to live with intention.

Each piece, from statement tees to refined hoodies, speaks to the balance between excellence and ease; a standard that mirrors Will’s approach to songwriting and performance. Now, with increased focus on cross-branding, fans can expect to see MBI and Will’s music coexisting more visibly and naturally.

Explore the world of My Best Interest Apparel at www.mybestinterestapparel.com.